AFAF S. SALEH
Head of Admissions & Students Affairs
Profile summary
Dynamic and results-oriented Admission Manager with [10 Year] of experience in admissions. Proven track record in enhancing enrollment processes, developing strategic outreach programs, and fostering relationships with prospective students and families. Committed to promoting diversity and inclusivity in the admissions process.
Career highlights
Increased applications by 90%: Developed and implemented strategic plans to achieve enrollment goals, resulting in a 90% increase in applications over the past 3 years.
Improved admissions process efficiency: Utilized data analysis to assess trends and improve the admissions process, increasing efficiency by 90%.
Key skills
Professional experience
Key Responsibilities 1. Strategic Leadership and Planning ● Develop and execute short- and long-term strategies for student recruitment, admissions, registration, and affairs in line with school rules and regulations. ● Lead policy formulation and continuous improvement initiatives to enhance service delivery and operational efficiency. ● Contribute to school strategic planning and decision-making processes through data-driven insights. ● Collaborate with senior leadership to forecast enrollment, optimize resources, and achieve growth targets 2. Admissions Management ● Supervise the entire admissions cycle from inquiry, application, and selection to enrollment confirmation. ● Establish and maintain clear admissions criteria, ensuring full compliance with institutional policies, accreditation requirements, and government regulations. ● Coordinate marketing and outreach activities to attract, engage, and convert prospective students. ● Analyze enrollment data and develop strategies to improve conversion rates and student diversity. ● Ensure timely communication and support for applicants throughout the admissions process. ● Manage and monitor prospective student leads through the HubSpot CRM, ensuring timely follow-up, accurate data tracking, and effective conversion from inquiry to enrollment. ● Design and oversee programs that enhance student well-being, engagement, and retention. ● Promote a campus culture of inclusivity, respect, and student leadership. ● Develop and regularly update student handbooks, admissions guidelines, and procedural manuals. ● Prepare comprehensive reports and documentation for audits, accreditation, and management review. 3. Student Registration and Records ● Oversee the registration process each academic term, ensuring accurate and efficient enrollment of all students. ● Maintain integrity and confidentiality of student academic records in line with the school regulations. ● Supervise the management and maintenance of the School System. ● Ensure timely updates of student data, transcripts, attendance, and progression records. ● Coordinate with academic departments to ensure course scheduling and registration align with school policies. 4. Leadership and Team Development ● Lead and supervise staff within the Admissions, Registrations, and Reception units. ● Set clear performance goals, conduct evaluations, and promote professional development. ● Foster teamwork, collaboration, and a customer-service-oriented culture. ● Manage departmental budgets, resource allocation, and operational efficiency.
- Develop and execute short- and long-term strategies for student recruitment, admissions, registration, and affairs in line with school rules and regulations.
- Lead policy formulation and continuous improvement initiatives to enhance service delivery and operational efficiency.
- Contribute to school strategic planning and decision-making processes through data-driven insights.
- Collaborate with senior leadership to forecast enrollment, optimize resources, and achieve growth targets
- Supervise the entire admissions cycle from inquiry, application, and selection to enrollment confirmation.
● Lead and manage the admissions team, overseeing the recruitment, evaluation, and selection of prospective students. ● Experience in managing teams, including training and mentoring staff, fostering a collaborative work environment, and overseeing recruitment efforts. ● Involvement in setting enrollment goals and developing initiatives that align with the institution's mission and market trends. ● Developed and implemented strategic plans to achieve enrollment goals, resulting in a 90% increase in applications over the past 3 years.. ● Collaborate with academic departments to create and maintain effective recruitment strategies tailored to target demographics. ● Utilize data analysis to assess trends and improve the admissions process, increasing efficiency by 90%. ● Experience organizing recruitment events, campus tours, and information sessions to engage potential applicants. ● Proficient in using admissions software and CRM systems, with experience in analyzing enrollment data to inform strategic decisions. ● Collaborates with staff, faculty, administrators and internal departments to research and resolve complex student issues relating to admission, registration and withdrawals. ● Develops, and administers the schools policies and procedures pertaining to the admission and registration of all students. ● Monitoring the school compliance with government regulations; ensures that the school is adhering with the KHDA rules and regulation toward student admissions and registrations.
- Lead and manage the admissions team, overseeing the recruitment, evaluation, and selection of prospective students.
- Experience in managing teams, including training and mentoring staff, fostering a collaborative work environment, and overseeing recruitment efforts.
- Involvement in setting enrollment goals and developing initiatives that align with the institution's mission and market trends.
- Developed and implemented strategic plans to achieve enrollment goals, resulting in a 90% increase in applications over the past 3 years..
- Collaborate with academic departments to create and maintain effective recruitment strategies tailored to target demographics.
● Conducting student interviews, reviewing admission application and provide information sessions ● Update the database of prospective/potential and current students in the school. ● Prepares reports and proposals and responds to inquiries from Students and Parents. ● Participate in all recruitment events, open houses, school fairs, information sessions, exhibitions, school visits and off-campus events. ● Maintain a database of student information, telephone logs and student feedback in order to generate student reports for management whenever required. ● Performs miscellaneous job-related duties as assigned. ● Help the parents to complete the enrolment forms, inform parents about the courses offered and the tuition fees. ● Translating any required documents from Arabic to English
- Conducting student interviews, reviewing admission application and provide information sessions
- Update the database of prospective/potential and current students in the school.
- Prepares reports and proposals and responds to inquiries from Students and Parents.
- Participate in all recruitment events, open houses, school fairs, information sessions, exhibitions, school visits and off-campus events.
- Maintain a database of student information, telephone logs and student feedback in order to generate student reports for management whenever required.
● Analyze the applications of prospective students based on standard admission policies. ● Interview students to understand their objectives and background. ● Provide clarifications to student's queries in a professional manner. ● Follow-up with students for any enquiries through direct meetings, live chat, phone calls and emails. ● Provide assistance with student interviews, admission publications, and information sessions. ● Provide assistance to the students to complete the enrolment forms. ● Inform students about the courses offered and the tuition fees. ● Arrange orientation programs, educational workshops, and graduation programs for students. ● Provide support to prepare admission related presentations and to host student receptions. ● Develop innovative communication strategies and enrolment plans in coordination with senior management to attract and enroll more students. ● Participate in all recruitment events, open houses, school fairs, information sessions, exhibitions, school visits and off-campus events. ● Maintain a database of student information, telephone logs and student feedback in order to generate student reports for management whenever required.
- Analyze the applications of prospective students based on standard admission policies.
- Interview students to understand their objectives and background.
- Provide clarifications to student's queries in a professional manner.
- Follow-up with students for any enquiries through direct meetings, live chat, phone calls and emails.
- Provide assistance with student interviews, admission publications, and information sessions.
Responsibility for the daily running and administration of the nursery whilst adhering to the Policies & Procedures ,ensuring compliance with the Children Act and Health and Safety legislation, all within the requirements and guidelines laid down by KHDA & MOE. ● Supervision of staff and students, recognizing training needs, monitoring training and developing teamwork. Organizing regular staff meetings and in-service training. ● Care and supervision of the children with regard to their physical, emotional and intellectual needs. ● Supervision of the planning and preparation of activities to develop all aspects of the child's individual development in a stimulating atmosphere. ● Ensuring that the preparation, care, cleanliness and maintenance of the nursery playrooms, kitchen and equipment are carried out according to the Policies & Procedures and risk assessments. ● Organize all nursery activities, and keep accurate records of staffing. ● Keeping and monitoring accident, incident, and risk assessment records. ● Arranging regular parents' meetings, publicity, open weekends, and children's outings and ensuring effective marketing. ● Process admissions applications
- Supervision of staff and students, recognizing training needs, monitoring training and developing teamwork. Organizing regular staff meetings and in-service training.
- Care and supervision of the children with regard to their physical, emotional and intellectual needs.
- Supervision of the planning and preparation of activities to develop all aspects of the child's individual development in a stimulating atmosphere.
- Ensuring that the preparation, care, cleanliness and maintenance of the nursery playrooms, kitchen and equipment are carried out according to the Policies & Procedures and risk assessments.
- Organize all nursery activities, and keep accurate records of staffing.
● Ensuring the smooth and efficient running of the school department by carrying out day –to- day admin activities to coordinate between teachers & parents in the best interest of the student. ● Preparing and following up on Parents' complaints and making sure that it's been solved. ● Responsible for receiving, distributing, and answering all correspondence from parents. ● Carrying out the day –to- day duties of the reception area such as answering telephone calls in a timely and efficient manner, transferring calls as necessary, dealing with general enquiries, walk-in- parents, coordinating between parents & teachers. ● Maintain accurate records on parents correspondence with the school. ● Serve as a member of the admissions team focused on attracting a highly qualified and diverse student body to assure continued academic excellence. ● Collect and analyze data for the creation of admission reports related to recruitment, trends in admission, travel, special programs, and professional development. ● Process admissions applications. ● Perform other related duties as assigned or required.
- Ensuring the smooth and efficient running of the school department by carrying out day –to- day admin activities to coordinate between teachers & parents in the best interest of the student.
- Preparing and following up on Parents' complaints and making sure that it's been solved.
- Responsible for receiving, distributing, and answering all correspondence from parents.
- Carrying out the day –to- day duties of the reception area such as answering telephone calls in a timely and efficient manner, transferring calls as necessary, dealing with general enquiries, walk-in- parents, coordinating between parents & teachers.
- Maintain accurate records on parents correspondence with the school.
● Preparing Commercial Mortgage Loan, Proper financial analysis of Audited / In-house company financial. ● Manage all MIS Report, Central Bank & Other Banks and Monitoring Account Movement, Grade, Loan Repayment. ● Opens customer accounts and maintains customers. ● Maintain confidential files & records. ● Meeting with clients & prospective investors. ● Assisting RM's in preparing client status reports.
- Preparing Commercial Mortgage Loan, Proper financial analysis of Audited / In-house company financial.
- Manage all MIS Report, Central Bank & Other Banks and Monitoring Account Movement, Grade, Loan Repayment.
- Opens customer accounts and maintains customers.
- Maintain confidential files & records.
- Meeting with clients & prospective investors.
● Receive, direct, and replay telephone and fax messages. ● Direct Customers to the appropriate RM. ● Maintain the general filing system. ● Assist in the planning & preparing meetings and telephone calls conferences. ● Maintain an adequate inventory of office supplies. ● Provide word-processing & secretarial support. ● Type all confidential documents on a word-processing system. Executive Secretary Chief Executive Officer - Temporary Position. ● All CEO office requirements (Daily Mail/Faxes/Visitors/Telephone.....etc). Duties also included filing & correspondence.
- Receive, direct, and replay telephone and fax messages.
- Direct Customers to the appropriate RM.
- Maintain the general filing system.
- Assist in the planning & preparing meetings and telephone calls conferences.
- Maintain an adequate inventory of office supplies.
● Labour Card & Visa renewal. ● Handling Personal Data of the employees/ Appraisals/ Promotions...etc. ● Responsible for employees Passports & other legal documentation. ● Responding to customers' inquiries through phone fax and emails. Duties also included filing, correspondence.
- Labour Card & Visa renewal.
- Handling Personal Data of the employees/ Appraisals/ Promotions...etc.
- Responsible for employees Passports & other legal documentation.
- Responding to customers' inquiries through phone fax and emails.
Education
[In Association with Lambton College - Canada]